AAAI 2023 Workshop

AI for Web Advertising
February, 2023

    With the popularity of various forms of E-commerce, web advertising has become one prominent channel that businesses use to reach out to the customers. It leverages the Internet to promote products and services to audiences, which also has been an important revenue source of many Internet companies such as online social media platforms and search engines.
    AI techniques have been extensively used in the pipeline of a web advertising system, such as retrieval, ranking and bidding. Despite the remarkable progress, there are still many unsolved and emerging issues about applying the state-of-the-art AI techniques to Web Advertising, such as the “cold-start” problem; trade-off between online AI systems serving accuracy and efficiency; data privacy protection and big data management.
    This workshop is targeted on the above and other relevant issues, aiming to create a platform for people from academia and industry to communicate their insights and recent results.

Call for Papers

Contact with us: ai4webads2023@gmail.com

Topics of interest include, but are not limited to, the following:

  • AI models and algorithms for Web Advertising, e.g. retrieval and ranking models; CTR and CVR prediction models; bidding algorithms; ads targeting; query understanding; user and ad item representations learning; cold-start model learning, etc.
  • AI infrastructure for Web Advertising, e.g. large scale multi-modality data collection, utilization and management; MLOps; real-time AI system design and deployment; AutoML techniques, etc.
  • Trustworthy AI in Web Advertising, e.g. data privacy protection; federated learning; differential privacy; model fairness, interpretability, and robustness against adversarial attacks, etc.
  • Other relevant applications and methods, e.g. recommendation, information retrieval, search, sequence learning, graph learning, etc.

Submissions should follow the AAAI-23 template. There is no page limit for the paper submission. Paper submission will be reviewed by domain experts. Paper submission link: https://cmt3.research.microsoft.com/AI4WebAds2023

Accepted papers will be posted on the workshop webpage. We welcome submissions of unpublished papers, including those that are submitted/accepted to other venues if that other venue allows so.

Key Dates


Workshop paper submission deadline: Friday, November 4, 2022

Workshop paper acceptance notification: Friday, November 18, 2022Saturday, November 26, 2022

Workshops are scheduled to run: TBD

Workshop Organizers

in alphabetical order


Bo Liu

Staff Data Scientist
Walmart Ads


Huayu Li

Research Scientist
Meta Ads


Nastaran Ghadar

Engineering Leader
Twitter Ads


Rui Chen

Chief Scientist
Samsung Ads


Sheng Li

Assistant professor
University of Virginia


Yong Ge

Associate Professor
University of Arizona

Program Committee